Air Canada announced Thursday it plans to launch its own loyalty program and will replace Aeroplan in 2020.
In a statement, Air Canada said Aeroplan will no longer be the carrier’s loyalty program after its agreement with Aimia – Aeroplan’s parent company – effectively ends June 30, 2020.
“The new program, launching in 2020, will offer additional earning and redemption opportunities, more personalized service and a better digital experience for Air Canada customers,” Benjamin Smith, president of Air Canada’s passenger airlines, said in a statement.
“Similar to all of Air Canada’s North American peers, by managing our own loyalty program, we will be able to take better care of our customers by making decisions in real time that address specific needs.”
Read full story here: Aeroplan No More? Air Canada To Launch Own Loyalty Program | Globalnews.ca